The AI content platform built for marketers, not engineers
For B2B SaaS marketing teams that won't ship generic AI output. Give Oleno your positioning, voice, and product truth once, then shape every piece of content (research, brief, outline, draft) to win Google rankings and AI citations, without sounding like a chatbot wrote it.
Book a call to compare Oleno's content process to yours.
Teams already shipping with Oleno
Stop rewriting AI drafts that don't sound like you.
Most AI tools spit out generic copy and leave your team to clean it up. Oleno learns your voice from what you've already published, then writes drafts your editors actually want to hit publish on. Your domain, your byline, ranking on Google and showing up in ChatGPT answers.
It writes like your best writer, not a chatbot.
We train on the articles you've actually published, not three adjectives you typed into a brand voice field. Every new draft gets scored against your real writing before it ever hits your editor's queue.
It knows your category, your competitors, and your POV.
The take you've earned the right to have, baked into every brief before a word is written. No more drafts that could've come from any company in your space.
It stays current with your product.
Features as they ship today, not as they shipped two quarters ago. When the product changes, Oleno flags every article that's now wrong, so you're not pitching prospects on a roadmap from 2024.
Your buyers don't pick search or AI. They use both.
Same buyer, two muscles. Google decides which articles surface. ChatGPT and Perplexity decide which ones get cited in the answer. Generic AI output loses both rooms.
68%
of B2B buyer journeys still start in search.
Google's Helpful Content updates have been quietly demoting thin AI pages since 2023. The bar is depth, sources, and a point of view that's actually yours.
1B+
ChatGPT prompts a day.
Citations are the new backlinks. Get cited, you're in the answer.
Loses both
Thin AI drafts get demoted by Google and skipped by AI engines. Worst of both.
We score every Oleno article on both before it ships.
Three signs we're a fit. Three signs we're not.
We've turned down work from teams Oleno wasn't right for. Saves everyone six months. Here's how to tell early.
Marketers, not engineersYou want a system that runs, not a tool to babysit.
You set the brand, the positioning, the topics. We run the production.
You want a system that runs, not a tool to babysit.
You set the brand, the positioning, the topics. We run the production.
- You don't write prompts. You approve briefs.
- You don't maintain workflows. You set the bar once.
Your byline, your barYou'd ship six pieces you're proud of over sixty you wouldn't sign.
Every draft scored against your voice and positioning before it lands in your inbox.
You'd ship six pieces you're proud of over sixty you wouldn't sign.
Every draft scored against your voice and positioning before it lands in your inbox.
- Off-voice or off-position output gets blocked, not shipped.
- Nothing you wouldn't publish under your own name reaches you.
10+ articles a monthYou're publishing weekly, and the wheels are coming off.
Briefs, outlines, drafts. Yours to approve at every step. The bar holds whether you ship 4 a month or 40.
You're publishing weekly, and the wheels are coming off.
Briefs, outlines, drafts. Yours to approve at every step. The bar holds whether you ship 4 a month or 40.
- Cadence without the rewrite tax.
- Drift gets surfaced six months later, before your readers notice.
Not for you if
- · You want to build the prompt stack yourself. Go enjoy AirOps.
- · You need 200 pages a month and brand fit isn't a real constraint.
- · You haven't published consistently for the last 6 months. Fix that first.
You shape every piece. The AI does the production.
Five checkpoints between idea and published piece. You hold the pen at each. We hold the prompt stack so you don't have to.
- Step 01
Pick a topic
From your topic universe, where every cluster is ranked by opportunity. Or paste one in.
- Step 02
Research
We pull sources, competitors, and citations and lay them out before a single sentence is drafted.
- Step 03
Brief
Angle, audience, structure, keyword, citations. Not a draft. A working spec you sign off on.
- Step 04
Outline
Section by section, with the argument each one will make. Approve, edit, or kill it.
- Step 05
Draft
Written in your voice, against your positioning, grounded in your product. You read a finished piece, not a starting point.
Set it up once. Stop re-explaining your brand to a chatbot.
Voice, positioning, product. Configured with you in week one. Used in every brief and every draft after.
Brand voiceYour voice. Trained on what you've actually published.
Your style guide and your published work, not three adjectives in a brand field. We score every paragraph against it.
Your voice. Trained on what you've actually published.
Your style guide and your published work, not three adjectives in a brand field. We score every paragraph against it.
We ingest your best published work, your style guide, your banned phrases, your tone calibration. Every draft is scored against this model, and the off-voice paragraphs are flagged before you read them.
PositioningYour category. Your argument. Your alternatives.
The POV you've earned, baked into every angle the system proposes.
Your category. Your argument. Your alternatives.
The POV you've earned, baked into every angle the system proposes.
Used in every angle the AI proposes. The brief is yours before the draft is written, so the draft argues your position, not a generic one.
Product truthYour product as it ships today.
Features, limits, proof points. Locked to what your product actually does.
Your product as it ships today.
Features, limits, proof points. Locked to what your product actually does.
The AI never invents a capability you don't have, never overpromises what you do. When the product changes, every published article that references it gets flagged for a refresh.
"What got my attention with Oleno is that it zeroes in on quality over quantity. Better thinking and better writing perform better in search and AI discovery."
Every draft scored before you read it. Every published article watched after.
Most AI tools stop caring the day you publish. We don't. The article you shipped in March is still being scored against your voice in October, and you'll hear about it before your readers do.
VoiceOff-voice paragraphs flagged before they reach your inbox.
Every draft scored against your actual writing. Re-scored when your voice doc updates.
Off-voice paragraphs flagged before they reach your inbox.
Every draft scored against your actual writing. Re-scored when your voice doc updates.
Old articles that fall behind your evolving voice get surfaced, not buried. Your back-catalog matures with your brand.
PositioningEvery claim checked against your category and POV.
When your positioning sharpens, drifted articles bubble up with a refresh proposal.
Every claim checked against your category and POV.
When your positioning sharpens, drifted articles bubble up with a refresh proposal.
Alternatives, differentiation, the point of view you've earned. All enforced at the claim level. Generic competitive language gets rewritten or flagged.
CitationsEvery external claim grounded in a real, dated source.
Sources re-checked over time. Broken citations flagged before Google sees them.
Every external claim grounded in a real, dated source.
Sources re-checked over time. Broken citations flagged before Google sees them.
When a source changes or 404s, you hear about it. Not your readers, not your buyers, not Google.
ProductEvery feature reference matches what you ship.
When the product changes, the article gets flagged. No more outdated screenshots.
Every feature reference matches what you ship.
When the product changes, the article gets flagged. No more outdated screenshots.
Tied to your live product surface. New release? Old article references get a queue entry the next morning.
"The content Oleno produces is virtually indistinguishable from what our best writers create. It was like adding a +3 headcount to our marketing team."
You've tried the other options. That's why you're here.
Every category has its place. Here's what each one is good at, and where it stops working when you're trying to publish on-brand at cadence.
ChatGPT, Claude, Notion AI
General-purposeFast drafts. Endlessly flexible.
You're the workflow. Voice and positioning live in your head, not the tool.
Jasper, Writer, Copy.ai
AI writersTemplates, team accounts, brand voice fields.
Output reads like everyone else who's using them. Your team rewrites every draft.
AirOps, Claude Code, in-house rigs
DIY pipelinesFully customisable. You own the prompts.
Needs an engineer to build it. Needs an engineer to keep it running.
Oleno
Marketer-shapedVoice, positioning, product locked once. Used everywhere.
We run the production. You keep every editorial call.
See how Oleno stacks up against the others.
The pieces. The bylines. The domains.
Three articles below were written end-to-end through Oleno and shipped on our customers' sites under their bylines. Open one. Read it cold.
How Venues Manage Walk-In Demand Without Guest Friction
The average walk-in leaves after 8 minutes of waiting. This is what the venues that keep them do differently.
Challenges of Manual Access Management in Growing Companies
It's 8:14 AM and a tech lead just mass-approved 47 access requests. That's not a people problem.
April Dunford's Positioning Framework Is Right. The Hard Part Starts After.
The workshop was excellent. Then everyone left the room and the real work started. That part takes a quarter.
See it run on your brand, on a live call.
Twenty minutes. Bring a topic. We'll show you the brief, the outline, and the draft Oleno would produce for you next week.
B2B SaaS · marketing-team-led · 10+ pieces / month